It’s no exaggeration to say that TAG Heuer enjoys a special place in Australian hearts – the flagship boutique in the Sydney CBD is the brand’s most successful outlet in the entire world. And while TAG Heuer boasts a host of inviting wrist options from the square-jawed Monaco to the Connected smartwatch, the Aquaracer makes particular sense in this sunburnt land.
This, after all, is a county where 85 per cent of the population live within 50 kilometres of the coastline. Going to the beach is a national past-time and whether you’re a surfer, paddle boarder or just enjoy the occasional dip, the ocean looms large in our collective psyche.
It’s therefore no wonder that the Aquaracer – TAG Heuer’s water sport and diving watch range – is a wildly popular option.
Certainly if you’re serious about your water-bound pursuits, the Aquaracer has got you covered. This is a professional dive watch that offers 300m of water resistance, lume-filled hands and hour markers for easy legibility, plus a ceramic bezel encircling its 43mm case.
But any land-lubber can also appreciate the Aquaracer’s rugged charms. Tough, functional and sporty, it’s a great everyday timepiece for anyone who leads even a reasonably active lifestyle and needs a watch to keep pace.
This year, the Aquaracer line-up enjoys a dynamic refresh that translated into more streamlined designs pepped up with a smattering of colour. Check out the full TAG Heuer collection in-store or online.