ECCO Have Released Their Coolest Sneaker Yet (And It’ll Sell Out Fast) - Men's Health Magazine Australia

ECCO Have Released Their Coolest Sneaker Yet (And It’ll Sell Out Fast)

Urban aesthetics meets high-tech cushioning in a shoe you won’t want to take off.

Elevated designs coupled with advanced comfort technology positions the ECCO ST. 1 series at the forefront of the edgy, hybrid sneaker movement. This is a statement shoe big on fashion-forward credentials yet built to cushion its wearer around town in sublime, arch-coddling softness. 

Optimising on both form and function, the ECCO ST. 1 is all about punchy accents and cool, covert branding that puts a distinctive fresh twist on athleisure streetwear. You’ll want to wear this shoe with any outfit, at any time of the year. 

An accelerated version of the O.G. ECCO ST.1 series, this striking shoe has been upgraded with a street-style wave design that adds a dynamic element to any outfit. It’s an urban aesthetic that’s impossible to ignore, cushioning its owner in supreme, state-of-the-art comfort.  

Blending this elevated design with high-tech attributes and durability, ECCO’s ST. 1 is known as the sneaker for tastemakers intent on keeping ahead of the game. Featuring contrast-coloured combos, streamlined silhouettes and muted tones, it’s a versatile, lightweight sneaker that allows you to stand out in a crowd. 

Crafted from a mix of premium full-grain and yabuck leathers, made in ECCO’s family-owned Denmark tanneries, the ECCO ST. 1’s textile tongue ensures a sporty look. At the same time, modern lacing contrasts an urban edge and can be easily adjusted for a secure fit. A removable moulded textile insole offers unique softness yet practical breathability and a sublime soft neoprene lining that fits like a sock. 

While supplying an ideal balance of cushioning and rebound – thanks to cutting-edge ECCO FLUIDFORM Direct Comfort Technology – this statement shoe offers enhanced support with a footbed engineered to follow the natural curve of your foot. Its unique microfibre heel pad assures superb grip and traction necessary for elevated streetwear that takes its wearer effortlessly from work to wellness workouts. Innovative SHOCK-THRU technology provides extra bounce while out and about and necessary shock absorption for every step while keeping a natural, unparalleled fit at the forefront.

Effortlessly transitioning between seasons and outfits, this is a striking shoe coveted internationally for style, performance, and superior wearability from a European brand seeped in authenticity and tradition as a shoemaker. It’s a family-owned brand, founded in 1963, that firmly believes in its core values of creating an exceptional fit and feel shoe using only top quality leathers. It proudly remains accountable for every stage of the manufacturing and retail business. 

At its heart, the ECCO ST. 1 remains the sneaker for every wellness warrior not willing to compromise on fashion kudos for the ultimate bounce and lift off with every step of urban exploration.

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